The
R.O.I Focused Website
Framework
A revolutionary framework to build websites that attract, capture, nurture and convert cold prospects into high paying clients.
8 Components of a
Sales Driven Website
More Traffic
Tired of nonexistent or inconsistent traffic?
More Leads
Do you need more leads for your sales pipeline?
More Sales
Seeking more sales and sales growth?
3P Formula
Your website should call out your ideal prospect, highlight their problems, and position your product or service as a solution. With this formula, your website converts more of your traffic into interested buyers. With no calls to action and no targeted offers, your website will not convert many visitors into clients or contacts.
3 Offers
In most industries, over 90% of website visitors will only visit once, If you want to win them as a client or customer, you should engage them and capture contact information the first time, so you can convert them quickly or nurture them into an interested client.
Automated Follow-up
Once they have given you their contact information, or in some cases simply visited one of your pages. You should manually or automatically follow up with emails-texts, or advertising networks to build a rapport and offer your services and turn them into a new client or customer. Most of even your most interested prospects will not buy from you on their first visit.
Retargeting
There are over 2 billion people on Facebook, over 740 million on Linkedin, and 353 monthly active users on Twitter. Prospects who visit your website and leave should be occasionally reminded of your service or product so that more of the people who leave the first time can return to become customers. This is not only inexpensive but also very effective in getting visitors back to your website, and warm leads in your pipeline.
Landing Pages
In the pursuit of organic traffic through SEO or to convert targeted traffic from specified sources into prospects, landing pages are an effective and specialized tool to bring cold and warm leads into the funnel to become customers.
Conversion Optimized Design
Most web designers and businesses owners are focused on making a website look beautiful and function with its intended features. But a good-looking, functional website is only a small part of what converts visitors into clients. You need a website that attracts leads and facilitates the transition from prospect to paying customers, and for this, you need more characteristics and features than pleasant aesthetics. This type of website is different from the kind of site some designers will create for you. You need a website designed for business by business.
Marketing Platform
A website should be more than an online business card. It’s a platform for various marketing efforts and in some cases integral to your core service or product. Choose the platform on which you build your website carefully, and who builds it even more so. For the best functionality and adaptability at the best price, we recommend (most) people start with WordPress.
Local Discovery
For most businesses, getting clients can start and possibly end with people in your local area. Your website can and should be a platform for new people in your area to find and interact with your business, and this can be achieved through various methods including SEO and directory listings to create an organic traffic engine, that can ‘passively’ bring leads to you and your team.
3P Formula
3 Offers
Automated Follow-up
Retargeting
Landing Pages
Conversion Optimized Design
Marketing Platform
Local Discovery
Still have questions?
Book a 30-minute strategy call with me and find out how our framework could potentially explode your marketing efforts.